From Museum Leadership to Creative Business Growth: Louise Emerson Shares Her Strategies

A group of talented creatives dived into the challenge of setting strategy that allows for both creative productivity and financial resilience and growth, at Somerset House on Tuesday 6 October.

Under the expert guidance of business mentor Louise Emerson, the second Re:Create GrowthCamp cohort shared learning, ideas and insights, as part of their 12-week growth journey. With more than 25 years’ leadership experience, including roles at the Natural History Museum and Cheltenham Festivals, Louise brought her knowledge of helping organisations increase income, build teams and partnerships, and develop strong brands across sectors.  

Left: Jevan Chowdhury (Wind & Foster), Neil Grunshaw (Silver Machine Studio), Dhruva Balram (Dialled In), Rathi Kumar (64 Million Artists), Louise Emmerson (Business Mentor), Cormac Todd (Musician), Evros Agathou (Lucky Evi), William Warrener (64 Million Artists), Andreea Seremet (Artist), Heidi Warwick (Creative United Senior Project Manager). Right: Louise Emmerson.

Together the group worked to clarify aims, hone actions and explore systems to track and monitor progress with a clear financial growth plan.

The workshop was the second in the series from creative industry experts running until November 2026, as part of Creative United’s bespoke business growth programme. Alongside 1-2-1 sessions with a creative industry expert mentor, the cohort workshops teach the essential skills and behaviours needed for successful business growth.

Covering leadership and resilience, sales and income streams, and how to develop skills to hire, manage and develop a team – all are led by experts who understand how to grow while staying true to creative values.

The Autumn cohort brings together an exciting range of creative businesses, from music production and animation to motion design, communications, creative campaigns and more:

• Lucky Evi
• Silver Machine Studios
• 64 Million Artists
• Andreea Seremet
• Cormac Todd
• Dialled In
• Wind & Foster

About Re:Create GrowthCamp

Re:Create GrowthCamp is a new 12-week programme developed by Creative United as part of our mission to support creative livelihoods across the UK. It builds on the successful Re:Create Programme, that has supported more than 200 creative businesses across London and Essex since 2021. The programme pairs you with a business mentor and a small cohort of founders to work on the real challenges holding your creative business back, not generic theory.

Our next cohort starts February 2027. Find out more and join the waiting list here. 

Find out more: recreategrowthcamp.org.uk